Value
In the last stages of building a supporter database for a fundraising client. The platform is internet-based software-as-a-service (SaaS), so the infrastructure cost is tiny, there’s no hardware. Almost all of the value is in the intellectual property – the way it’s built, the user guide, the thinking and experience that informs it, and the programming ability to make it work.
Another project for a financial servcies organisation provides an online collaboration tool for viewing and approving proofs. The cost of the software (again it’s SaaS) is just a few hundred dollars a year; for this client the real value lies in i) finding it for them and showing them how it works so much better than their current process, and ii) tailoring the implementation for their own situation.
It’s not long ago that the total cost for these projects would have been a multiple of the purchase cost of some expensive software. Now it’s the cost of some very specific intellectual property. For the client, the value is in those parts of the project that make it work in their own office, now, with as little risk as possible, and negligible long-term financial commitment.
It’s a very different mind-set, both for the client, and for the service provider.
Picture: James Cridland